The World Series of Poker is coming to Europe. Harrah's, the owner of the WSOP franchise, has reached an agreement with Betfair.com, which will become the "Presenting Sponsor" of World Series of Poker Europe.
The European version of the long-running WSOP will begin in September. Betfair.com will be the sponsor for the next five years.
The London-based online gambling site has signed a letter of intent on the project with Harrah's. WSOP Commissioner Jeffrey Pollack and Managing Director of Betfair Games, Steve Ives will formally announce the new collaboration and the World Series of Poker Europe on July 5 at the WSOP in Las Vegas.
The World Series of Poker Europe will take place between September 6 to September 16, 2007 at three London casinos – The Sportsman, Fifty and The Casino at the Empire.
The largest event of the WSOP Europe will be the Main Event, a £10,000 buy-in, 750-player, six-day tournament, with a prize pool of about £7.5 million.